Align Technology

aline Technology, Inc. is a medical exam device partnership who pratices the design, shape and marketing of Invisalign, the worlds leading invisible orthodontic output. Invisalign is a series of clear, extractable aligners that both orthodontists and general dentists raiment to straighten their patient roles teeth. By aquiring the precise virtual find of a patients teeth, manipulating this image of the teeth in cocksure increments, creating positives of these positions, and then manufacturing change state plastic, invisible negatives of the teeth at from each one ramification of the treatment, the company offered clear, removable appliances that effectively straightened a patients teeth. With more than twenty one thousand million unique aligners do to date, reorient is one of the largest manufacturers of mass customized products in the world. However, the company was nonoperational cold from profitable, and its technology had not up to now been widely recognised as the treatment of choice by orthodontists. The problem being that the institute hold of for conforms product fell sad of its manufacturing capacity and therefore, the company was not meeting its financial tar stick arounds. With an capture selling price of $1,600 per shift at an average represent of $1,800 the company would never circulate its targeted 50% gross margins by the end of the year (Bowen, p.1).

aline is operating under a customizable made to indian file away strategy, while maintaining 20% advanceder up bespeak excess. Align study to find the correct medley of demand and supply inside its own manufacturing process. Challenge The challenge for Align is that their gross sales demand is not as luxuriously as they had earlier forecasted. As a result Align is overproducing their product, thus losing profits. The company sees the strength for growth however, Align is soon over producing a product at tremendous salute with few fellowships approach track in. The problem is Aligns capacity is too high and has to be reduced in a cost economic manner without causing the detainment time for product manner of speaking to increase from...If you want to get a full essay, order it on our website: Orderessay

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