Thursday, December 6, 2012

Automotive Marketing

A REPORT ON PROJECT SANKALP-450 BY: IBS-Ahmedabad Tata Motors Limited A REPORT ON PROJECT SANKALP-450 BY- GANESH CHETTY (09BS0000759) SOUMYAJYOTI HALDER (09BS0002378) IBS-Ahmedabad Tata Motors Limited A report submitted in partial fulfillment of the requirements of MBA Program of the ICFAI University, Dehradun strength CERTIFICATE This is to certify that Mr.Ganesh Chetty & Soumya Jyoti Halder, student of Post Graduate Degree in MBA, ICFAI Business School has cultivateed in the Marketing Department, under the qualified guidance and supervision of Mr. Dipankar Ghosh (SENIOR MANAGER) and Mr. Karan Sinha (SENIOR MANAGER), Company TATA MOTORS LIMITED. The period for which he was on training was for 14 weeks, starting from 17th Feb to 11th June of 2010. This summertime Internship report is submitted as partial fulfilment of the requirement of MBA course of IBS. Mr.
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Amit Saraswat (Project Guide) ACKNOWLEDGEMENT At the very outset, it is with a deep sense of gratitude that I recognize the able guidance received from Mr. Dipankar Ghosh (Senior. Manager- Tata Motors) and Mr. Ashish Mehta (Territory Sales Manager) and also the entire team of Tata Motors SCV, during all stages of this project. The project owes much of its work to their generative suggestions, illuminating comments, encouragement and ceaseless patience. I communicate my sincere gratitude to my faculty guide Prof. Amit Saraswat (ICFAI Business School, Ahmedabad) for his guidance, support and encouragement throughout the project. His opinions and experience offered me valuable insights into the study area and light enhanced the value of the project. I would also like to acknowledge all those people who directly or indirectly okay me up through out the entire project.... If you want to pull out a full essay, order it on our website: Orderessay

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